Naming

Branding: Taking the Name Game Seriously

Your name is your brand. I learned that lesson repeatedly during my four decades on the news staffs of three different newspapers.  As a news reporter or editor, if you mess up somebody’s name, you may nullify a lot of hard work and severely damage the credibility of a story. After all, if you can’t get a name right, what else did you mess up? Putting a lot of thought into the names we choose. Just because [...]

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By |2024-05-07T18:04:32+00:00May 7, 2024|Acronyms, Baptism, Church, Marketing, Names, Namesakes|

What’s In a Name? Just about Everything

What’s in a name? That which we call a rose by any other name would smell as sweet. Shakespeare may have seen the process of naming as irrelevant based on Juliet’s soliloquy stated above. I beg to differ as I start out 2023 with a topic I explored about seven years ago. Naming can be both mystical and empowering. It may move you to tears, as it often does when the names of victims are read aloud on anniversaries [...]

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By |2023-01-03T02:35:17+00:00January 3, 2023|Children, Family, Grandparents, Names, Namesakes|
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