Brand development

Capping Some Classic Ad Slogans and Jingles

Camels were cool in the old days and reportedly the favorite bad habit of doctors who would walk a mile for one. As a member of the jingle generation, I have all kinds of stuff cluttering my mind. Blame it on TV commercials— the most pervasive purveyor of advertising slogans and jingles. I had a good time with this subject a few years back, and some bear repeating— along with a few others in this updated version. [...]

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Finishing Off Some Familiar Slogans and Jingles

As a member of the jingle generation, I have all kinds of stuff cluttering my mind. Blame it on TV commercials— the most pervasive purveyor of advertising slogans. I have written before about the many still stuck in my aging brain, and there are generations of us still suffering from this crippling mental impairment. Why do I still need to remember that a Big Mac is comprised of “two all-beef patties, special sauce, lettuce, cheese, pickles, onions on a [...]

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By |2022-01-24T09:10:40+00:00July 28, 2015|Advertising, Baby Boomers, Brand development, Humor, Marketing, Television|
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